Rock Band

The NEW Country

Handpicked by TYAD Music Group CEO, Jerry Holden, Hey Y'all label presidents Denise Desgain and Lee Dietrich will oversee the development of up-and-coming artists, along with signing established acts, such as Detroit country sensation Chérie.

Denise Desgain, president, has an extensive & varied background in the entertainment industry that ranges from Artist Management, Publicity, Artist Development, A&R, Music Publishing, Retail & Merchandise Sales, Web Site Development, and Marketing & Radio Airplay/Promotion. Desgain has worked in live promotional events with Jeff Bates, Anita Cochran, Trick Pony, Daryl Worley, The Detroit Tigers, and The Pittsburgh Pirates.

Lee Dietrich, co-president, is a successful entrepreneur that has been the owner/operator of fourteen thriving businesses. He is a long time country music fan, who is thrilled with the new professional challenges of successfully running a record label. Dietrich has extensive experience in Marketing, Promotions and Advertising. Denise and Lee are currently building their staff of stellar industry pros, along with the hottest newcomers in country music.



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